What it costs
Here’s what we charge
Most agencies in this category won’t tell you until the third call. We think that’s a tell. Our fees are flat, published, and don’t move when your spend does.
Brands under $10M
Aisle
$6,000per month- One or two retailer networks
- Velocity media, planned and bought
- Digital shelf, maintained weekly
- You own the ad accounts
- Thirty days’ notice, either side
Brands $10M to $40M
Endcap
$12,500per month- Three to five retailer networks
- Velocity media, planned and bought
- Digital shelf, maintained weekly
- You own the ad accounts
- Thirty days’ notice, either side
Brands $40M+
Full Basket
$22,000per month- Six or more retailer networks
- Velocity media, planned and bought
- Digital shelf, maintained weekly
- You own the ad accounts
- Thirty days’ notice, either side
Projects
$12K to $30K, fixed
Shelf audit, network launch, incrementality test design. Scoped and priced before we start. The number we quote is the number you pay.
Every number here is honoured as printed. If we publish $6,000, you pay $6,000.
Asked first, answered here
The questions that matter
Who owns the ad accounts?
You do, always. Every network account is opened in your name, on your billing, with our people added as users. If we part ways, you remove our access and lose nothing.
What’s not included?
Media spend, which is paid to the retailers directly on your cards. Shopper marketing, trade promotion and retailer pitch decks aren’t our work either. We’ll introduce you to people who do them well.
How does the performance baseline get set?
In your first two weeks, before we optimise anything, and agreed with you in writing: trailing velocity by retailer plus a holdout design, so every later claim is tested against something real.
What’s the notice period?
Thirty days, either side, with no annual contract. The published rate is the whole arrangement.
Pick the tier that fits
Not sure which? Thirty minutes and your retailer list will settle it.